Integration Facebook Pixel and Subiz

This document describes how to integrate and read SUBIZ chat data on Facebook Pixel.

How to integrate Facebook Pixel and Subiz

In order to integrate Subiz with Facebook Pixel, you just only put the Facebook Pixel embed code on your website. Subiz will automatically find the embed code and work with the Facebook Pixel account installed on the web. We only support fbevents.js embed code. If you have not used Facebook Pixel, this is the document to install.

How to work with Subiz with Facebook Pixel

Subiz will send event data to Facebook Pixel. At that time, you can view these data at the Event section of Facebook Pixel. The Events that Subiz sends as below:
Subiz chat windows open
The user receives a message
The user sends a message
The Subiz window is opened for any reason: User opens; Open Javascript API; Automation opens ...
Event Name: SUBIZ Chat
Parameter "action": Opened
Event Label: Subiz Windows
User receives message of agents or automation ....
Event Name: SUBIZ Chat
Parameter "action": Received
Parameter "label": User
The user sends a message via the Subiz chat window
Event Name: SUBIZ Chat
Parameter "action": Sent
Parameter "label": User
Subiz data will be available in Facebook Pixel.

Data Mining

  • Use to create Custom Audiences according to marketer needs.
  • Use to set conversion and run ads like CTA on Facebook Ads. From then on evaluate the effectiveness of the advertising campaign.

Frequently asked questions

Website with lots of Facebook Pixel codes, which Subiz will send data to Pixel? Subiz sends to all the pixels installed on the web.
Facebook Pixel is set up via Google Tag Manager, does Subiz send data? Yes, we does. Related articles: Subiz works with Google Analytics.