Segment is a group of customers divided by certain criteria. This feature is designed to help you categorize and split customer data, helping you to strategically follow each customer segment.
On the Segment Settings page, you can create new segments, track and edit segment lists.
To create a new segment, go to Setting> Account> Segment, select New Segment.
Follow these step to create Segment:
Select status Active/ Inactive
Enter Segment name and Description
Set up Condition
Click Add more condition if you want to combine conditions
Select relationships between conditions
And: Users with all conditions satisfied will be included in the Segment
Or: Users with one of the conditions satisfied will be included in the Segment
Click Create Segment to finish
For example: Segment of users from Vietnam and email address is known.
Filter all users (only available in Advanced package):
ON: Filter all users who visited your website(s) by the condition(s) above
OFF: Subiz will only filter users who visit your website from the time this segment is created
Segments created will be displayed in the Segment list.
Created: The day when the segment was created
This time involves filtering users of Segment, in the case of “Filter All Users” is OFF.
In case of having changes in segment conditions, the created- time will be counted as the last change of condition (equivalent to creating a new segment).
Number of users: Number of users in the Segment
After the segment is created, it will take a certain amount of time to determine the number of users in the segment. In some cases, the number of users will be displayed as “Estimating” instead of specific figures.
When you need to edit or delete a segment, click the corresponding button in the segment list.
To edit a segment, select the edit icon, then update the information and select Save Changes.
If you change the conditions in the Segment, the data will be updated from the time you change (in case “Filter all users” is OFF). This is equivalent to creating a new segment.
To delete a segment, select the Delete icon, then click Delete to confirm.